Marketing your band on Facebook should be easy, huh? No. Promoting underground music on Facebook in a major scale is tricky. At least if you want to create a real buzz beyond a few friendly comments without having the budget of a small company. Here are some tips on how Read more…
I’ve read many guides about music promotion and marketing online, and most of them apply to promoting metal music as well. But metal is a genre that has extremely engaged fans, and specific digital habits. Some of the habits provide great opportunities and some of them are frustrating. This article Read more…
Marketing and promoting music in the digital age is not an easy task. Even in the underground, there are hordes of bands and artists competing for the attention of the listeners. Many are also raising their digital marketing skill level, or hiring a digital professional to do their work. How Read more…